What’s Next For Your Business?
Find out what’s missing from your marketing and get a tailor-made assessment of where to go next. It’s free, quick, and full of substance!
What is Needs More Fiber?
First off, if we’ve never met – Hi, I’m Sammi! I started Needs More Fiber as a way to weave together my varied interests using a single unifying thread. Fiber provides important substance in so many areas of our lives. It adds a nutritional boost to smoothies, meaningful content to a brand strategy, and can be a creative vehicle for weaving, cross-stitching, crochet, and other fiber arts.
My main goal is to help mission-driven businesses add substance to their brand, marketing, and content strategies.
I do this by helping you dig deep into your core values, your reasons for existing, and extract those words that are unique to you and everything you do.
Your journey with me will start with the all-important brand manual, where we outline the why behind everything you’ll do moving forward, including your overall marketing strategy.
I can also help you craft engaging content that is also designed to give you the best shot at being found via search engines. Too often, organizations leave golden opportunities for ranking untouched by phoning in content, or worse, not writing original content at all. I’ll help you shake some great ideas loose and present the best version of yourself.
OK, But Why Fiber?
I had a funny realization one day that fiber was a major component to so many of the things I was passionate about, including:
- Moral fiber
- Nutritional fiber
- Fiber arts
- The paper I write on
- The opposite of hollow words
- The things that connect us
I asked my friends what came to mind when they heard “fiber,” and most of them, I’m going to be honest, thought about things like Metamucil. Still, I was not deterred. It is clearly a word that keeps making its way into my orbit. I might as well embrace it.
I’m also currently going to school for nutrition.
Fiber felt fitting!
You can check out my blog, Dairy-Free State, for more food writing, but there’ll be more to come here as I make my way through school.
Are We a Good Fit?
If your business is committed to walking the walk, and not just talking the talk, then WE should be talking.
I’m especially interested in working with businesses who are Certified B Corps (or who have an interest in doing so), are working on environmental, social, and governance (ESG) initiatives, or have taken other steps to make their business more sustainable. If that sounds like you, I’d love to hear from you!
My core values are abundance, stewardship, and wonder. If those sound like values that align with yours, you should check “yes” below!
As part of my continued commitment to being a purpose-driven organization, I became a 1% for the Planet® Business Member in 2023. I will be sharing more about my commitment and the causes I have supported in early 2024, once my first year of membership is complete!
Get to Know Me Better - Recent Posts
Brand Manual Definition: What is a Brand Manual and Why Do You Need It?
You know that saying about building a plane in midair? That’s what I did at the last company I worked at. I came in, brand-new to the industry and brand-new to being a marketing team […]
